October 2006 News

MSTS are pleased to announce the arrival of Grant Montague to our Senior Management Team.    Grant has joined MSTS to develop our on-line capabilities, in particular, on-line concept testing.

Grant has 15 years experience in research predominantly working in the FMCG sector.  Prior to joining MSTS he was Consumer Brand Development Director at GfK, managing a team of 15 researchers,  with expertise in all aspect of the NPD process from Idea Generation, Brand positioning, Brand Optimisation through to Brand Tracking.

In addition he has considerable knowledge in Shopper Behaviour research and was the UK spokesperson for the European Commission’s Consumer Confidence Barometer.  His experience includes managing studies for UK and Global brands. His recent client portfolio has included Masterfoods, Pepsico, Pernod Ricard and Procter & Gamble. Grant is also an examiner for the MRS.

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